{"id":224409,"date":"2026-05-13T14:32:27","date_gmt":"2026-05-13T14:32:27","guid":{"rendered":"https:\/\/soway.eu\/soway-technology\/"},"modified":"2026-06-07T07:08:47","modified_gmt":"2026-06-07T07:08:47","slug":"soway-technology","status":"publish","type":"page","link":"https:\/\/soway.eu\/en\/soway-technology\/","title":{"rendered":"Soway\u00ae technology"},"content":{"rendered":"<div class=\"et_pb_section_0 et_pb_section et_section_regular et_block_section\">\n<div class=\"et_pb_row_0 et_pb_row et_pb_equal_columns et_pb_gutters2 et_block_row\">\n<div class=\"et_pb_column_0 et_pb_column et_pb_column_4_4 et-last-child et_flex_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_image_0 et_pb_image et_pb_module et_block_module preset--module--divi-image--default\"><span class=\"et_pb_image_wrap\"><img decoding=\"async\" src=\"https:\/\/soway.eu\/wp-content\/uploads\/2025\/05\/soway-chapeaux-anti-uv-upf_50-plus-ffffff.svg\" class=\"wp-image-84\" title=\"soway-chapeaux-anti-uv-upf_50-plus-ffffff\" \/><\/span><\/div>\n\n<div class=\"et_pb_heading_0 et_pb_heading et_pb_module et_flex_module preset--group--divi-heading--divi-font--hp5h6dj--nested--7merq76b5r preset--module--divi-heading--kejt24jedn\"><div class=\"et_pb_heading_container\"><h1 class=\"et_pb_module_header\">SOWAY\u00ae TECHNOLOGY<\/h1><\/div><\/div>\n\n<div class=\"et_pb_text_0 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\" data-et-mv-hidden-tablet=\"true\"><h2 style=\"text-align: center;\">A winning combination of uncompromising qualities.<\/h2>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_1 et_pb_section et_section_regular et_flex_section\">\n<div class=\"et_pb_row_1 et_pb_row et_flex_row\">\n<div class=\"et_pb_column_1 et_pb_column et-last-child et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone et_flex_column_24_24_widescreen et_flex_column_24_24_ultraWide\">\n<div class=\"et_pb_heading_1 et_pb_heading et_pb_module et_flex_module preset--module--divi-heading--default\"><div class=\"et_pb_heading_container\"><h2 class=\"et_pb_module_header\">Soway\u00ae technology<\/h2><\/div><\/div>\n\n<div class=\"et_pb_heading_2 et_pb_heading et_pb_module et_flex_module preset--module--divi-heading--xba9jt47ql\"><div class=\"et_pb_heading_container\"><h3 class=\"et_pb_module_header\">The perfect combination of three qualities:<\/h3><\/div><\/div>\n\n<div class=\"et_pb_heading_3 et_pb_heading et_pb_module et_flex_module preset--module--divi-heading--er7wxzf4vk\"><div class=\"et_pb_heading_container\"><h3 class=\"et_pb_module_header\">UV protection, infrared protection and lightness<\/h3><\/div><\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_row_2 et_pb_row et_block_row\">\n<div class=\"et_pb_column_2 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_1 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p><b><strong>French Soway\u00ae technology is the only one to offer optimal sun protection for the head. This technology is the most effective available on the international market.<\/strong><\/b><\/p>\n<\/div><\/div>\n\n<div class=\"et_pb_text_2 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p>Soway\u00ae hats and caps represent a revolution in the field of sun protection, combining <b>cutting-edge technology<\/b>, <b>absolute comfort<\/b> and <b>timeless elegance<\/b>. Designed to meet the strictest requirements, these accessories offer <b>dual protection<\/b>: <b>UPF 50+ UV protection<\/b> and <b>infrared protection<\/b>, whilst remaining incredibly <b>lightweight<\/b> (less than 100 g). A game-changing patented innovation for those seeking effective protection from the sun, without compromising on style or comfort.<\/p>\n<p><\/p>\n<h2>UPF 50+ UV protection<\/h2>\n<p><\/p>\n<p>Soway\u00ae\u2019s <b>UPF 50+ UV protection<\/b> technology blocks <b>over 98% of UVA and UVB rays<\/b>, in accordance with the Australian and New Zealand standard <b>AS\/NZS 4399<\/b>, one of the strictest in the world. Unlike traditional hats, where the level of protection varies, Soway\u00ae models guarantee an <b>optimal barrier<\/b> against the sun\u2019s harmful effects. This certification is essential for protecting skin health, especially for those with sensitive skin or who spend long periods outdoors.<\/p>\n<p><\/p>\n<h2>Anti-Infrared Technology: staying cool in the sun<\/h2>\n<p><\/p>\n<p>One of the major innovations of Soway\u00ae technology lies in its ability to <b>reflect infrared rays<\/b>, which are responsible for the sensation of heat. Thanks to a <b>unique material<\/b>, the result of several years of research and development by <b>three French companies<\/b>, Soway\u00ae hats <b>do not heat up<\/b> in the sun, unlike traditional models. The result: up to <b>10\u00b0C cooler<\/b>under the hat, for unrivalled comfort even in intense heat. This feature is particularly appreciated by children, who are thus able to keep their hats on for longer, and by adults working outdoors.<\/p>\n<p><\/p>\n<h2>Lightweight and comfortable: the secret to wearing them for longer<\/h2>\n<p><\/p>\n<p>Weighing a <b>featherlight<\/b> (less than 100 g), Soway\u00ae hats are the only ones in the world to combine <b>high sun protection<\/b>, <b>coolness<\/b> and <b>lightness<\/b>. Their ergonomic design and flexible material mean they can be <b>easily folded and stored<\/b> in their carry pouch without losing their shape. The brim is even <b>lined with dark fabric <\/b>to reduce glare in the eyes, thereby helping to prevent eye strain and AMD (Age-related Macular Degeneration).<\/p>\n<p><\/p>\n<h2>100% French Expertise<\/h2>\n<p><\/p>\n<p>Soway\u00ae is a brand <b>created in France<\/b>, the result of several years of research and development led by experts in sun protection. Every detail has been designed to combine <b>technical performance<\/b> with <b>refined aesthetics<\/b>: an <b>innovative material<\/b>, meticulous craftsmanship (in France and Portugal), and impeccable finishes. Recommended by <b>dermatologists<\/b>and partners of the <b>French Society of Dermatology<\/b>, Soway\u00ae hats are also favoured by celebrities such as Angelina Jolie and Princess Charlene of Monaco, proving that <b>health and elegance<\/b> can go hand in hand.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_row_3 et_pb_row et_flex_row\">\n<div class=\"et_pb_column_3 et_pb_column et-last-child et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_widescreen et_flex_column_24_24_ultraWide\">\n<div class=\"et_pb_image_1 et_pb_image et_flex_column_24_24 et_pb_module et_flex_module preset--module--divi-image--default\"><span class=\"et_pb_image_wrap\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/soway.eu\/wp-content\/uploads\/la-technologie-soway-anti-uv-anti-infrarouge.webp\" title=\"la-technologie-soway-anti-uv-anti-infrarouge\" width=\"1116\" height=\"1709\" srcset=\"https:\/\/soway.eu\/wp-content\/uploads\/la-technologie-soway-anti-uv-anti-infrarouge.webp 1116w, https:\/\/soway.eu\/wp-content\/uploads\/la-technologie-soway-anti-uv-anti-infrarouge-980x1501.webp 980w, https:\/\/soway.eu\/wp-content\/uploads\/la-technologie-soway-anti-uv-anti-infrarouge-480x735.webp 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1116px, 100vw\" class=\"wp-image-224124\" \/><\/span><\/div>\n\n<div class=\"et_pb_heading_4 et_pb_heading et_pb_module et_flex_module preset--module--divi-heading--default\"><div class=\"et_pb_heading_container\"><h2 class=\"et_pb_module_header\">Who is this technology for?<\/h2><\/div>\n<div class=\"et_pb_text_3 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p>Whether you\u2019re <b>an athlete, a parent, a hiker or simply concerned about your sun exposure<\/b>, Soway\u00ae hats cater to all needs:<\/p>\n<p><\/p>\n<ul>\n<li><b>Babies and children<\/b>: Maximum protection for delicate skin.<\/li>\n<p><\/p>\n<li><b>Active adults<\/b>: Comfort and lightness for prolonged exposure.<\/li>\n<p><\/p>\n<li><b>People with fair or sensitive skin<\/b>: An effective barrier against the risks of sunburn or skin ageing.<\/li>\n<p><\/ul>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_2 et_pb_section et_section_regular et_block_section\">\n<div class=\"et_pb_row_4 et_pb_row et_flex_row\">\n<div class=\"et_pb_column_4 et_pb_column et-last-child et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone et_flex_column_24_24_widescreen et_flex_column_24_24_ultraWide\">\n<div class=\"et_pb_image_2 et_pb_image et_pb_module et_block_module preset--module--divi-image--default\"><span class=\"et_pb_image_wrap\"><img decoding=\"async\" src=\"https:\/\/soway.eu\/wp-content\/uploads\/soway-protection-maximale-anti-uv-filtres.svg\" title=\"soway-protection-maximale-anti-uv-filtres\" class=\"wp-image-4492\" \/><\/span><\/div>\n\n<div class=\"et_pb_text_4 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\" data-et-mv-hidden-tablet=\"true\" data-et-mv-hidden-phone=\"true\"><h3>Soway<sup>\u00ae<\/sup> products filter:<\/h3>\n<p><\/p>\n<h2><strong>99.2% of UVA and 99.9% of UVB<\/strong><\/h2>\n<p><\/p>\n<p>Laboratory certified.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":224445,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[567],"folder":[326],"class_list":["post-224409","page","type-page","status-publish","has-post-thumbnail","hentry","category-pages-du-site"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - 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